I am a Designer, Strategist , and Creative Advertising student.
I joined the EEYCC project to help design and produce the marketing materials for this campaign. I was interested in this research because I am very passionate about destigmatizing cannabis use. The goal is that these resources primarily help our youth so that they are taught about cannabis in a non-judgemental way early and to discontinue the spread of fear mongering misinformation. It’s important to tell them that cannabis isn’t free of harm, but it is minimally harmful if educated properly.